7 Examples of Influencer Live Shopping Replays to Inspire You

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7 Examples of Influencer Live Shopping Replays to Inspire You

7 inspiring examples of Live shopping video replays from influencers

 

Live Shopping (or Livetreaming) is the latest phenomenon. To ensure results, you will certainly have to work with an influencer. But what type of camapign can be set up?

In this article, we will show you 7 examples of Live Shopping video replays to inspire you!

 

1- Live Shopping on Facebook Live (gaming)

Social Network: Facebook

Brand: Best Fiends

Influencer: Laura Clery (14M followers on Facebook)

Replay link: Facebook Live

Topic: The promotion of a mobile video game

Live Shopping - Exemple de replay Facebook Live

 

 

2 – Live Shopping on Facebook Live (retail)

Social Network: Facebook

Brand: Kohl’s

Influencer: Itsjudytime (3,5M followers on Facebook)

Replay link: Facebook Live

Topic: Presentation of a retailer’s Black Friday campaign

Live Shopping - Exemple de Facebook Live

 

3 – Live Shopping on Instagram Live (beauty/makeup)

Social Network: Instagram

Brand: Lancôme

Influencers: Jamie Yeo (107K followers) and Cheryl Wee (10K followers)

Replay link: Instagram Live

Topic: Tips for using skin regenerating products

Live Shopping Instagram Live Lancôme

 

4 – Live Shopping on Twitch (High Tech)

Social Network: Twitch

Brand: Xiaomi

Influencers: Johann & Antho (20K subscribers on the Xiaomi Twitch account)

Replay link: Twitch

Topic: Launch of Xiaomi’s latest smartphone, the Mi 11 plus giveaway of 5 mobiles

Live Shopping - Exemple de replay sur Twitch

 

5 – Live Shopping on YouTube Live (tools/Building materials)

Social Network: YouTube

Brand: Batimat

Influencers: Renaud Bauer (65K followers)

Replay link: YouTube Live

Topic: Introducing new tools following the Batimat exhibition

Live Shopping - Exemple de replay YouTube Live

 

6 – Live Shopping on YouTube Live (fashion)

Social Network: YouTube

Brand: Tommy Hilfiger

Influencers: Zoë Pastelle (240K followers on Instagram), Leomie Anderson (417K followers on Instagram) and Noah Luis Brown (22K followers on Instagram)

Replay link: YouTube Live

Topic: Introducing the new Tommy Hilfiger collection

Live Shopping - Exemple Youtube Live Tommy Hilfiger

 

7 – Live Shopping on Instagram Live (interior design)

Social Network: Instagram

Brand: Miliboo

Influencers: Stéphane Plaza

Replay link: Instagram Live

Topic: Test and presentation of new furnishings and decoration items.

Live Shopping - Exemple Instagram Live Miliboo - Stéphane Plaza

 

We hope that these examples of live shopping will give you ideas and help you to get started!

 

Download our free Live Shopping and Influencer Marketing Guide

Guide Live Shopping and Influencer Marketing

 

If you are interested in Live Shopping campaigns, contact us at Influence4You.

 

See our other dedicated articles:

Live Shopping in France: Key Figures

Instagram Live Shopping Features for Brands and Influencers

YouTube Live Shopping Features for Brands and Influencers

TikTok Live Shopping Features for Brands and Influencers

Facebook Live Shopping Features for Brands and Influencers

Twitch Live Shopping Features for Brands and Influencers

Ecrit par Andrea Barcia

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