Instagram is the ultimate social network with 2 billion users worldwide. It is the preferred social network of influencers who post a lot of content for their communities. It is also very popular with brands wishing to reach new customers and increase their visibility on social networks.
There are many success stories on Instagram, with influencers who can reach several tens of millions of followers on the platform, such as Caro Daur in fashion or Nikkitutorials in beauty. Nano and micro influencers are no exception and are able to share a message and campaigns to a relevant audience. They very often have a much higher than average engagement rate with their followers.
Conducting an influencer marketing campaign on Instagram and organising product placements with Instagrammers is now essential! Several types of campaigns are available with Instagram Posts, Stories, Reels and Lives.
Brands and agencies, call on an agency specialised in influencer marketing on Instagram, such as Influence4You, to guide you and help you implement your influencer marketing strategy. Don’t hesitate to get in touch to launch your campaign!
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