Conducting an influencer marketing campaign on social media can be very worthwhile if you work in the environment sector. Social networks allow us to target a wider and younger audience. According to several studies, Generation Z is extremely attuned to environmental issues and ecology in general. Using an influencer to get the word out about your eco actions is then a great idea. 

There are many influencers who are particularly committed to the environment and ecology. This is the case for example of Greengirlleah on Instagram, who shares her daily life and her eco-friendly lifestyle with her community of 237,000 followers. On LinkedIn, there are also professionals and experts in this field who can share your message and actions. Jacqueline van den Ende often communicates about environmental issues. b

Brands and agencies in the environment sector, call on an agency specialised in influencer marketing, such as Influence4You, to help you develop your influencer marketing strategy and contact the right influencers to promote your actions. Don’t hesitate to get in touch to launch your campaign!

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