Page 2 – Influence4You

Influencer Cost: How to Negotiate Effectively and Avoid Pitfalls

Introduction:Influencer marketing has become an essential tool for boosting brand visibility. But one question keeps coming up: “How much does an influencer cost?”. With prices varying based on audience size, included services, and potential scams, it’s crucial to understand the factors that influence these costs. In this article, we’ll share the keys to evaluating influencer […]

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[Cosmetic Brands Dossier] 101 Creative Ideas for Your Reels and TikTok Videos

Stéphane Bouillet

[Cosmetic Brands Dossier] 101 Creative Ideas for Your Reels and TikTok Videos Read More »

Is Influencer Marketing a ROI-Driven Medium?

Stéphane Bouillet

Influencer marketing is often seen as a powerful tool in marketers’ arsenals. However, it’s important to understand that, contrary to what one might think, influencer marketing is not a purely ROI-driven medium, which focuses exclusively on direct sales. And this is not a problem. On the contrary, it makes it an incredibly versatile and comprehensive

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Why is integrating Influencer Marketing into your Social Media Strategy more effective?

Stéphane Bouillet

You know this: audiences are on social media… and so brands are desperately trying to stand out, to shine with a unique light that attracts and captivates their audience. But how can they achieve this? The answer lies in the strategic integration of influencer marketing into your digital arsenal. Indeed, this formidable alliance between influence

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7 Levers to Outperform Your Competitors on Social Media… Without Breaking the Bank!

Stéphane Bouillet

7 Levers to Outperform Your Competitors on Social Media… Without Breaking the Bank! Read More »

How to save time on your influencer campaigns?

Stéphane Bouillet

How to save time on your influence campaigns? Yes, influencer marketing is time-consuming! From searching for influencers, initiating contact, negotiating terms (whether it’s paid or not), creating the brief, checking posts, to tracking performance, managing an entire influencer campaign is a heavy task, and it’s no myth. Fortunately, there are tools available to ease this

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Strategies and tips to optimize the budget of your influencer campaigns

Stéphane Bouillet

Strategies and tips to optimize the budget of your influencer campaigns In a world where influencer marketing is gaining considerable traction, optimizing the budget for your campaigns has become paramount. The costs of partnerships with influencers can quickly pile up, but with the right strategies, it’s possible to maximize the return on investment. ? 1.

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The Top 12 Pet Influencers in 2023

Stéphane Bouillet

The Top 12 Pet Influencers in 2023 What’s better than cute animal pictures to spark a smile or trigger a positive emotion on the Web? Nothing! That’s why our furry friends have long been the Internet’s favorite. We have all watched at least one viral animal video. Remember the famous “Dramatic Chipmunk”? This five-second video

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The Secret to Exceptional ROI in Influencer Marketing

Stéphane Bouillet

The Secret to Exceptional ROI in Influencer Marketing With the increasing complexity of influencer marketing, how can you ensure that every euro invested yields maximum return? Discover the secret to turning your campaigns into true ROI machines. Why is ROI in influencer marketing so crucial? Influencer marketing has become indispensable. But without a precise measurement

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3 examples of influencer campaigns managed with the Influence4You platform!

Stéphane Bouillet

3 examples of influencer campaigns managed with the Influence4You platform! Hundreds of brands have already launched influencer campaigns with the influencer marketing platform Influence4You. Beyond the numbers, what does a collaboration with a micro-influencer look like? What type of influencer campaign is it possible to do with an influencer platform? What are the expected results

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New Plugin to access influencer statistics on Instagram, TikTok, and YouTube

Stéphane Bouillet

New Plugin to access influencer statistics on Instagram, TikTok, and YouTube Finding the right influencer for a project is a challenging task. Is their engagement rate sufficient? Is their community authentic? Will working with them help me achieve my goals? Our Plugin (compatible with Chrome and Firefox) will give you FREE access to influencer statistics

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Sponsorship on Social Media for Brands

Stéphane Bouillet

The number of daily posts on social media continues to grow. On Instagram, over 100 million photos are posted every day. Each year, 4 times as many videos are uploaded on the platform. As for TikTok, the figures are even higher as creators often post several pieces of content per day. These figures are good news. Social

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