Top 10 Reality TV Influencers 2022

Top 10 Reality TV Influencers 2022

Top 10 Reality TV Influencers 2022

The first reality show in the US was created in 1971 with the show ‘An American Family’. The show told the story of an average American family going through a divorce. It was a real success in terms of audience, which launched a wave of enthusiasm. In 1987, only 16 years later, 37 reality shows were broadcast on different channels.

By the late 90s/early 2000s, these shows were flooding networks worldwide, beginning with the successes of competition-based shows such as ‘Survivor’ and ‘American Idol’, and later, fly-on-the-wall-style shows such as ‘Jersey Shore’ and ‘Keeping Up With the Kardashians’. Naturally, this gave rise to many influencers coming out of these reality TV programs wishing to continue their careers on social networks.

These are the influencers we are going to talk about today!

We have now completed our small selection of influencers from reality shows. Even though most of them started out on reality TV, all of them now have a career as an influencer.

If you want to launch a campaign with a celebrity influencer, Influence4You can put you in touch with the right influencers and help you set up your campaign!

Kim Kardashian

We couldn’t write this list without mentioning the queen of reality TV. You all know her, it’s Kim Kardashian. Gaining media attention in the reality TV series ‘Keeping Up with the Kardashians’, today she is focused on her numerous businesses (such as KKW Beauty and Fragrance) which she regularly features on her Instagram account of a quarter of a billion followers. She also showcases her luxurious and glamorous lifestyle, whether that’s bikini shots by the pool or flaunting her flashy looks. In between all this, she intersperses more personal and reflective posts, so you can’t say she lacks variety! A real staple.


Jonathan Van Ness

Finding fame as a grooming expert on Netflix’s reality TV series, ‘Queer Eye’, Jonathan, commonly referred to his initials JVN, now boasts an Instagram account of 5.2 million followers. Featuring activism, daily life and his trademark whacky humor, you never know quite what to expect when following this star. More recently he has launched a beauty YouTube channel. If you like luscious locks and all things positive, he’s your man!

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A post shared by Jonathan Van Ness (@jvn)

Porsha Williams

Becoming known in the television series ‘The Real Housewives of Atlanta’, today Porsha is very active on Instagram with 6.5 million followers. She typically shares glamorous posts showing off her glitzy lifestyle as well as more down-to-earth posts on mental health and activism. She also shares insights on her family life and features various partnerships and discounts. If you liked ‘The Real Housewives of Atlanta’, you’ll love her profile!


Kendall Jenner

Where would this list be without mentioning Kendall Jenner? Another celebrity who rose to fame with ‘Keeping Up with the Kardashians’, Kendall’s Instagram shows off her impeccable fashion sense (featuring cover shoots for Vogue and Love among others) as well as a behind the scenes look at her personal life. Away from all the glamour she shares some deeper insights, such as on mental health, and fun pictures of her adventures and jet-setting lifestyle. Not quite beating Kim Kardashian in terms of followers, she still has the astronomical number of 175 million. And it’s easy to see why.

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A post shared by Kendall (@kendalljenner)



Snooki primarily rose to prominence through the reality TV hit, ‘Jersey Shore’, and she hasn’t stopped ever since. Her social profiles showcase a decidedly more relaxed lifestyle, however, with photos of family life, and her clothing line, ‘The Snooki Shop’. Her lifestyle today is a far cry from the hard-partying antics of her past and we’re here for it. So to get all the ins and outs on mom life, she’s the one to follow!


Another ‘Jersey Shore’ star, and also co-star with Snooki in the spin-off hit, ‘Snooki & JWoww’, Jennifer Lynn Farley shares her adorable life as a mother to her 7.6m followers. Clearly trying to lead a healthier and more balanced lifestyle, she regularly offers smoothie recipes and tries out skincare products. She also has a successful YouTube channel where she offers family-friendly content, from baking cookies to Easter egg hunts, counting 578k subscribers. Like Snooki, she’s a great one to follow if you want to know more about mom life.

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A post shared by Jenni JWOWW (@jwoww)

Willie Robertson

American TV personality Willie Robertson has a lot to offer. Finding fame in the A&E hit Duck Dynasty, focused on the lives of the Robertson family, Willie now shares family life, his grills (@pitbossgrills), sponsorships and just general escapades. Of course, he always does this with his classic humor, and it’s certainly worth keeping an eye on him to see what he gets up to next!


Bear Grylls

Becoming widely known from his television series ‘Man Vs. Wild’, Edward Michael “Bear” Grylls today shares his adventures over on his Instagram account of 4.6 million followers. Often found paragliding, climbing or doing some other death-defying stunt, Grylls is the one to follow if you have a knack for adventure! More recently, he has taken to promoting his Emmy-nominated series ‘Running Wild’ for Nat Geo. Outdoors enthusiasts, to arms!

Keith Carlos

Male winner of ‘America’s Next Top Model’ and former NFL player, he now counts over 1m followers on Instagram. Typically sharing vids of his family life (often including his sponsor, Bang energy), style and cover shoots, Carlos’s profile always has a touch of class. He also doesn’t shy away from activism. So for style inspiration and wholesome posts, be sure to pay him a visit.

Vicky Pattison

A reality TV star appearing in everything from ‘Geordie Shore’ to ‘Celebrity Masterchef’, Pattison has done it all. Sharing lifestyle photos, ‘puppy mam’ life, fashion, skincare, food and mental health to name a few, she’s certainly versatile. Also a feminist and published author, Vicky is the one to follow if you like your reality TV stars to have a wholesome and down-to-earth side. So, what’re you waiting for?

That brings us to the end of our small selection of reality TV influencers. Even if most of them started out this way, all of them now have a career as an influencer.

If you want to launch a campaign with a celebrity influencer, Influence4You can put you in touch with the right influencers and help you set up your campaign!


Ecrit par Kevin Le Guyader

Marketing Manager

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