10 key figures that will make you love Influence Marketing 2. #1 : 92% of consumers trust an influencer more than an advertisement or traditional celebrity endorsement (Forbes / Musefind – Influence4you) 3. #2 : 47% of customers are using Adblock technology (Forbes – Influence4you) 4. #3 : Only 14% of people can remember when …
10 key figures that will make you love Influence Marketing Read More »
Influencer marketing has now gained so much popularity, it’s everywhere! But what is it about exactly, and why is it so trendy? Our team of experts at Influence4You, a digital agency, has been studying this social phenomenon for many years, since 2012 to be more precise. The Best Friend Effect basically consists in word-of-mouth …
Influencers Strategies: A White Paper On The Best Friend Effect Read More »
Approximately 72% [1] of users like to communicate on multiple web channels. With its 160 million daily users, and more than half [2] of them enjoying discovering new brands through advertising, Snapchat seemed like an ideal platform for influence marketing. The great news is: Influence4You now allows its clients to create Snapchat campaigns …
Approximately 72% [1] of users like to communicate on multiple web channels. With its 160 million daily users, and more than half [2] of them enjoying discovering new brands through advertising, Snapchat seemed like an ideal platform for influence marketing. The great news is: Influence4You now allows its clients to create Snapchat campaigns …
A few weeks ago, we published our French review of the world’s top influence marketing platforms in 2018 on our agency website. We are now back with an English version of the 36 best international platforms review in which we will discuss their key features, country of origin, number of registered influencers, and social …
The World’s Top Influence Marketing Platforms in 2018 Read More »
If you have collaborated with influencers you probably want to know if your campaigns have been more or less successful than your competitor’s campaigns… Does the campaign’s engagement rate on Instagram and Youtube is better than the average engagement rate of your brand category? Does the influencer you have chosen is engaging more than the …
Full Study – Engagement rate on Instagram and Youtube Read More »
If you have collaborated with influencers you probably want to know if your campaigns have been more or less successful than your competitor’s campaigns… Does the campaign’s engagement rate on Instagram and Youtube is better than the average engagement rate of your brand category? Does the influencer you have chosen is engaging more than the …
Full Study – Engagement rate on Instagram and Youtube Read More »
If you are working for a brand you should know how important it is to promote your products on the social media channels where your target market spend most of their time. Influence Marketing platforms have proved their efficiency to the brands in sharing their message and increasing visibility, traffic and sales. Most of the …
Partnerships and collaborations, think of Musical.ly ! Read More »
If you are working for a brand you should know how important it is to promote your products on the social media channels where your target market spend most of their time. Influence Marketing platforms have proved their efficiency to the brands in sharing their message and increasing visibility, traffic and sales. Most of the …
Partnerships and collaborations, think of Musical.ly ! Read More »
Since 2012, Influence4You elaborates and operates Influencer Marketing campaigns. We have been experiencing the exponential popularity and growth of the influencers’ phenomenon for the past 6 years. Indeed, we know for sure this expansion isn’t going to end here. There are millions of people keeping up with influencers’ posts daily in Europe. Nowadays, we can …
75% of Web Users Made a Purchase After Seeing Influencers’ Content Read More »
